Add: when the action will add an item to a list or to a group of existing objects
Back: when the action will direct the user to a previous page or view, but will not discard any changes made. In some cases, the user may be prompted to either save or discard changes before being able to continue to the previous screen.
Cancel: when the action will close the current view and discard any changes made
Create: when the action will produce a new item
Compose: when talking about a message (e.g. body of an email).
Customize: when talking about settings or information that does not relate to a message being delivered to a recipient.
Delete: when the action will permanently delete an item
Personalize: when talking about a message or settings being delivered to a recipient.
Remove: when the action will take an item away from its current position or location but won’t delete it permanently
The following are examples of vocabulary that we suggest using:
Change, Modify, Update
Has Been, Have Been
Close, Collapse, Open, Expand
Check, Uncheck, Choose
When referring to our products, use EveryAction 8 not EveryAction8 or EA8. When referring to our entire products use the following guidelines:
CRM, Software, Platform, Features, Unified, Cloud
Tools, Set of tools, Set of products